Our technology helps monitor and detect the traffic flows in lay-bys, informing drivers about the availability of the services, protecting their safety while they are in the lay-by. The road will suggest to you when to stop in a lay-by.


Because the smart road is the best travel companion

MOVYON aims at digitising and making service areas sustainable. It plans to use this through the use of IoT technologies, video-analysis and predictive algorithms, sensors, laser scanners, cameras, information totems and an innovative control room system.

Using these technologies will allow road service managers to create new services, increase their offer, while creating a pleasant experience for users and drivers.

Advantages for managers and for drivers



for users in transit and in lay-bys


Data collection and management

to improve and offer new services to customers



to prevent crimes


Enhanced CX

for a more secure and safe road system

The new MOVYON service area is data driven


MOVYON Service Area

The MOVYON Service Area platform allows collecting data, in aggregated form and anonymously, regarding the number of vehicles and the relevant incoming and outgoing categories in transit, regarding the time spent in lay-bys and the occupancy of parking places, transfer and distribution density of drivers in service areas.


Possible system integration with third parties

The applications and technologies used for the new service area allow integrating all information collected with corporate systems and data analytics of customers.


Measurement dashboards

Through customised measurement dashboards it is possible to develop insights using the collected data. The purpose is to design services based on the information gathered.